Articles written by Meryl Evans shows great examples of how Twitter/Facebook/LinkedIn has been used to open up a door of opportunity for businesses. While I do love Twitter and agree that it is a great PR tool there is still the big question of how it is useful in the B2B community. Personally, I have found Twitter to be a great news resource to find out when Starbucks is having free pastries or coffee sales but I have also found Twitter to be a great tool to communicate within a “community” to share insights and opinions with others in my industry. But again, how do we use it successfully in the business world? My current plan is to use it as a way to build relationships, engage in conversations and try to answer questions that are asked about websites and other technology topics. The article has “real-life” examples of gaining new clients, hiring new employees, and selling products.
If you have a success story that you would like to share, I’d love to hear it!
- Another great article is the 8 Useful Tips To Become Successful With Twitter by Paul Boag.
- Ever wonder what your Twitter grade is? Yes, you can check on Twitter Grader.
- You can also check your Tweet Stat OR I love checking others stats like…. oh… my competition!